by James Poole on August 18, 2008
Well seems like a good time to mention my “site plug monday” where every Monday il quickly review a site i like, il try and look out for new sites that have taken my eye.
First up! tshirtplug.com offers its readers a chance to send in a t-shirt promoting their site or business, its been done before www.shoemoney.com/free-shirt-friday/ but this is a nice new idea and with a bit of luck may have some staying power. Its a novel way of advertising something, ive seen people on Ebay advertising their body space so anything is possible! For the site to work it needs good content to get readers, that’s how Shoemoney’s shirt Friday works so well because he get alot of readers.
I have been thinking about getting a t shirt made as part of an offline marketing plan im currently experimenting with so this seems like a good time to do it.
by James Poole on July 26, 2008
So been a week since Knol was officially launched as Google’s answer to the mighty Wikipedia.
My first impressions of the site are it looks very poorly designed and the navigation around the site is terrible, it has more of a squidoo feel to it than Wikipedia which each page having one specific author and i think Google are going for a much more community based feel to the site.
For webmasters i don’t see a lot of initial potential apart from direct traffic from the page until they start putting ads on which the author will get a share of, The links in the content are all no follow so theirs no real benefit there.
Knol’s will get a lot of organic traffic from Google searches, why? because its google’s!! and they can do pretty much what they want to.
Take for example some random searches
http://www.google.com/search?q=Pediatric+Sports+Injuries&pws=0&gl 2nd
http://www.google.com/search?q=Facial+Cosmetic+Enhancement&pws=0&gl 1st
How many other sites could rank that highly and that quickly?
The worry is Google will abuse its position and kill a lot of smaller sites by bumping up Knol pages to the top.
I know some of you will disagree and say there just there to make money, For me Google is search and it is the internet, Google is the first page most people will open the browser to, Take Firefox for example which over 30% of internet users are using now.
There default search is done with Google which means the average user has no real option but to use Google. My girlfriend doesn’t understand that there are other ways to search which is probably true to a lot of average internet users so it gives Google a huge advantage.
It will be interesting to see over the coming weeks and months how Knol pages rank in google and how the advertising structure will work.
Recent Comments